Tafra MasterClasses

Deep dive with an Industry expert in an engaging hands on format and master new skills or gain insightful knowledge.

Software Product Management

ISPMA-Based Foundation, Excellence and Startup Training and Certification
Software Product Management (SPM) excellence is recognized as a key success factor for software organizations – both in industries delivering software as a product, software as a service, and software embedded in other products. The International Software Product Management Association (ISPMA), an international group of independent experts, is offering a curriculum and a certification approach for “Certified Software Product Manager”. Our training courses are based on ISPMA.
Register now
About trainer

Hans-Bernd Kittlaus

is an internationally renowned expert on SPM and a highly experienced SPM trainer and consultant. He has been working for software organizations of all sizes, and runs his own company InnoTivum. Before he was head of SPM and development units of IBM. He is the chairman of ISPMA, and has published numerous articles and books, e.g. "Software Product Management"

Connect with Hans-Bernd

Linkedin
Register Now

Who should attend?

The foundation and startup training courses are intended for SPMs with up to 5 years of experience, and people with an interest in SPM and at least three years of experience in software, not necessarily in SPM. The Excellence trainings require at least three years of SPM experience or the foundation certificate.
  • Junior/Senior Product Managers.
  • Business Owners/CEOs
  • Anyone who wants to pursue a career in the field and looking for knowing the community with insightful content delivered.
Other relevant information
  • The course will be over Zoom (Online).
  • You need to register and pay the admission fee to receive the course sessions link.
  • There is an online community with online/offline meetups for the course attendees.
  • 3 to 3.5 hrs per session, and 6 sessions overall in the following dates (29th, 30th, 31st of Jan 2023) and (05th, 06th, 07th of Feb 2023).
  • 18 to 21 Essentials Hours for anyone wants to enrich his/her network, and mindset with valuable knowledge on Software Product Management.
Register Now

Trusted by thousands of techies all over the globe

"Based on a thorough worldwide market analysis for training on software product management, Samsung SDS selected the ISPMA approach and InnoTivum Consulting as training provider. The results of the training exceeded our high expectations."
Giyeong Son
Vice President, Samsung SDS, Korea
"With SAP Retail Product Management, I am responsible for SAP`s planning solutions. I had the opportunity to participate in the ISPMA Excellence Level training courses on Product Planning and Orchestration. Even with more than 10 years of SPM experience, the combination of nicely structured contents, fun exercises, Hans-Bernd Kittlaus' many practical examples, and in-depth discussions between participants and trainer provided significant value to me, and gave me food for thought for my team. Excellent experience!"
Dr. Guido Menkhaus
Director Supply Chain Planning, SAP, Switzerland
"The in-house training with Hans-Bernd Kittlaus proved to be the perfect match for the ongoing education for our product managers in the domain „IT for Machines“ who have fairly divergent backgrounds of experience. The SPM Framework set the right frame, and Hans-Bernd‘s interactive approach and numerous industry examples demonstrated the applicability of the training contents in our environment. All participants gave very positive feedback!“
Marcel Flir
Head of ITM Product Management, Liebherr Factory Nenzing GmbH, Austria